Fraggles

Fraggles are an indication of Googles potential ability to index information at a level that is more detailed and nuanced than just a page or a URL. This is important for the potential of Google indexing Single Page Apps (SPAs), Progressive Web Apps (PWAs) and JavaScript in general. It may also feed into the idea […]

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How to Find & Track Fraggles in Your SEO Efforts

Fraggles are another type of Google-formatted Rich Result that can rank in a search result. Fragment is a term that we coined, to describe when Google combines a fragment of text from a page with a link to a handle, or jump link on the page. We have written and spoken at length about Fraggles, […]

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Webinar: Fraggles, Mobile-First Indexing & the SERP of the Future

Fraggles are a concept that I have been talking a lot this year. They are a new indexable unit, like a page but smaller, and it appears that Google is indexing them to help them surface answers in search results. This is a speculative theory about how Google works, now that Mobile-First Indexing has launched. […]

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What the Heck are Fraggles?

If you have seen me speak or tweet in recent months, you may have heard me mention #Fraggles. If you grew up in the late 1970’s or early 1980’s, you will probably remember the Jim Henson TV show called Fraggle Rock; It was a puppet show, in the same vein as Sesame Street; The main […]

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JumpLinks, Bookmarks, Anchor-Links & Handles

JumpLinks, sometimes called Ancor-Links or Bookmarks allow a webmaster to direct a user to a specific section of a page, or back to the top of a page, to help users navigate long pages, without scrolling or searching on the page. They were common in the early days of web development, but then fell out […]

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Glossary

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z 1-9   A Above the Fold – Viewable on the first load of a website, without scrolling. AI (Artificial Intelligence) – Computer-based learning that is able to build on […]

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Webinars

Want to know what the cutting edge brains at MobileMoxie are thinking about the future of SEO and Mobile-First Indexing? Check out any of these pre-recorded webinars, to understand how mobile SEO is changing, and what you can do to stay on top of it! Maximizing SEO in a Multi-Lingual Setting – You Are Doing […]

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Webinar: Mobile-First Indexing & The Story Your Data Isn’t Telling You

Mobile-First Indexing is really Entity-First Indexing: Organizing Google’s index of information around the Knowledge Graph. The obvious increase in Knowledge Graph-style assets in the mobile search results, which we are calling ‘Hosted Inclusions’ and ‘Fraggles’ are taking clicks away from traditional organic search results and keeping the user in the Google SERP longer, often without […]

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The Entity & Language Series: Query Language, Phone Language & Physical Location (5 of 5)

NOTE: Please use these links to catch up on the previous posts in the series: Article 1 / Article 2 / Article 3 / Article 4 / Article 5 By: Denica Masby & Cindy Krum In the past few months, we are seeing more and more evidence that Google’s Mobile-First Indexing is not just a change of the primary crawler, but […]

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